If you know the business, you must know how hard it is to get more investors to your start-up. And soon you have started this new business, and bringing more investors becomes the most stressful topic that you and your partners strive to discuss every day. But if you are suggested that you could make a website that is investor positive then it would bring down your stress levels immediately. Well, here are some ideas, which will help you to achieve a website that could bring more investors.
1. Endow Professional Website Motifs
The footing of a website depends on its usefulness and the appealing nature of it. Unless you are a professional website designer then it could be better if you choose professional services for your business. This is one of the most underrated aspects that many budding businesses fail to provide. Your website will bring you better investments and more clients. And quality matters immensely for websites:
- Shun templates from your website and give it a sleeker look, even if it is a one-page website, your audience should differentiate your business and not be hidden in the crowd of templates.
- Providing visual elements will create a sense of trust with your audience.
These two aspects are extremely important for your website and if you vouch for a professionally designed website then you could see the difference in your traffic within the next few days.
2. Convey Trust
Along with a professionally designed website, you should work on creating a good first impression. The relationship between a business and its clients and investors is a great example of trust and you should convey trust from the very start. Based on the designation and the relation you hold in the market you will strive to create trust with your audience. Keep the limelight on your achievements and recognition and appreciation to keep the wheel running.
You could work on building social or rather a virtual trust. Especially for a startup you might not have a lot of reviews and success stories, so try to work on your logo and try to convey every single smallest achievement to make this page extremely popular for your audience.
3. Strong Value Proposition
A strong proposition conveys a straightforward message, and this is very important to build trust and a better connection. The fleeting visitor will hardly spend 10 seconds on your website and you will have to grab their attention within that period. So, take your elevator pitch extremely seriously and give your best to your clients or would-be clients. Focus on high-level headlines and subheadings to grab attention.
4. Partner/ Investors Page/ Segment
Websites have a variety of visitors and you should be welcoming all of them with your website pages. Try to incorporate diversity in your website so that it can communicate with several visitors from existing clients and potential employees to investors. Giving them each a separate segment will help your business and your growing prospects. You could add an email sign-up process for your visitors to make them understand better about your website.
5. Highlight Expertise
Highlighting your teams’ expertise is another way to entice your website visitors. It builds trust and credibility. Even investors also can vouch for your company if they have a clear idea about your proficient team and their forte. And this can be conveyed if you choose to share their alma mater along with their professional experience.
Lastly, you should display a timeline along with all the achievements you have gathered in the past years. Similarly, you can give a very genuine broadcast of the growth that your company has experienced will also bring eyes to your success. The key is to highlight your success and your key skills. Otherwise, your potential investor will not have a proper idea of your company.
