If you think that writing a blog is only about flaunting your creative ideas, then you’ve already lost the game before it even started. It is bigger than you have imagined, it is much more than just creative writing and flashing around your skills and new ideas that don’t let you sleep at night. It’s about the partnership between the readers and the operator.
Most of the people visit your blog posts but they leave without completing it. The reason can be anything, too lengthy or dramatic, selection of wrong words, dull presentations, or simply just not crazy enough to keep them relentlessly stare at your writing.
You only get a few seconds to grab their attention with a thunderbolt-like headline for your blog, that’s the only first step to attract them to check out your blogs. The article is going to help you with 10 different tips that are necessary to follow blindly if you want to improve your blog post writing.
1. Know The Kind Of Your Readers:
As a blog writer, always write blogs keeping your readers in your mind. They are the reason why you put efforts day and night and tax your brain to bring out information with creativity, it’s for them. Your first chore is to find your audience. Sounds trivial? Well, it is the crux of the matter if you say so. Knowing your audience will help you to give a shape to your writing. Keep categories of your audience in your mind regarding their age, income level, education, gender, hobbies, profession, and most searched content. Such factors are important because you can create a different story for different people and build a trust-worthy relationship.
Suppose you write pet blogs and that’s going well. If you do a little research, you will find variation in your survey results like how many people prefer dogs and how many have both cats and dogs. You may get to know about other pet owners and make a blog about them. Look out for their income, how income can affect the ownership of pets. The more you’ll dive deeper, the more you will find clues of bigger and better stories that will gain interest instantly with its facts.
Ask yourself the basic questions: who are you writing this for and why? Does it solve anything? What new tidbits are you adding to your general blog to make it crazy?
2. Select A Style Of Writing A Blog Post:
It is not breaking news that blogs have different styles of writing that make it interesting. Writing an editorial blog (opinion) is commonly used these days but the styles are not yet passé. You can take a creative switch and embrace the other formats that can keep the crowd interested.
Interview: it is not only celebrities like Oprah or Ellen who can take interviews and astound the world with fascinating secrets. You can bring other people and take interviews so that you can gush some fresh air of fun in the readers’ minds with their shared thoughts and stories. Share the glories and murky realities, all in your gripping interview blog.
You can simply attach 10 to 12 questions about the person and get the interview done! Get everything via email and start crafting a new blog about something different.
Investigation: it is a bit difficult because you have to stress your brain to identify what the readers are looking for. It is about the current affairs, be it politics or local movements. Make a product that they can’t refuse to look away from.
Informative/demo blog: it is the newest catch for the bloggers. You always see numerous blogs about new software or new services that the audience should know right now. It’s a clever trick to grab customers’ attention with the talks of the pros and cons of the complete demo that you got from a new service or product.
3. A Title That Bangs:
The title of your blog will help you stand out from the hundred other content. Succinct and adorned titled will release a lot of pressure from your shoulder. There’s no doubt that the main elements, language, and content/topic of the blog are very important but you cannot be ignorant about the dazzling power of record-breaking headlines. If you want that people at lease take a look at your writing then make strong titles that compel them to follow your blog till the end.
You must keep yourself on your toes with witty and fashionable words so that you can use it to make your blog titles catchy. Again, think from the readers’ point of view and what would’ve encouraged them to instantly go over your blog.
You can use several phases that easily catch attention. You may start with words like how, why, what, steps/tips, or this thing vs. that thing.
This blog has begun with some catchy words that are helpful for the readers.
4. Interesting Introduction:
Once you master yourself in the art of forming a mind-blowing title for blogs, the next step is one step harder. Now you have to conjure the readers to follow the whole content so that you can present the platter that you’ve promised in the title. The introduction is the trickiest part because once the reader loses their interest, all your efforts are gone in vain.
You should start the paragraph with something convincing like there is something you have that you can offer (your wisdom and suggestion).
If you want attention keep then curious by starting with the pronoun ‘It’. It’s a small and simple word that can actually compel people to read further to find out what’s the deal.
You can use super verbs and adjectives that represent your goals better than the common words. Choose words that are connected emotionally so that the readers can relate to your blog. You can make use of current phrases that will show break or smash. love or hate but whatever that is, it will be extreme.
Don’t forget to interact with the audience by asking questions within your blog, especially in the first paragraph. Such styles automatically attract people because you emphasize their opinions.
Feed them some surreal truths of life, hold the broken mirror, and let them see the reflection. Tell them the stories, true facts that will shock them to bottom.
Find your inspiration to spend more time to catch the trends and current affairs to make promising blog posts that highlight your engrossing skill of writing.
5. Keywords, Don’t Leave Them Behind:
The keyword is very essential for getting popularity. Using the right keyword will get you the right audience for your blogs and you can be satisfied to see that people actually love and understand your theory and tone of writing. Keyword is nothing but one or two words that people use to search on popular search engines like Google or Bing. If you understand the math of getting a keyword for you, use it once or twice in your blog and you will see magic. You should know the need of the people before you post something, so here go keywords again. You can use keyword tools to get popular keywords for different issues based on current searches. Twitter's advanced search also is helpful in this case.
6. Let Quora Guide You:
If you are still confused about what you should write about for the people who follow your blogs, get inside Quora. It is an endless world of discussions about everything under the sun. You can gain some interesting ideas and also check the trend of people to find out your answer to the keyword search. Look closely at what people have frequently asked in quora and take up the ideas, merge your ones to and wield a new kind of answer to the same query.
7. Use Subheadings And Short Paragraphs To Highlight The Main Parts:
Format is very important for content and the blog is not out of that box. People will start yawning with the first glace at your verbose, lengthy paragraph that looks like a dissertation. Use sub-titles or subheadings to highlight the main parts of the blog. Break the blog into small portions so that it doesn’t look a boring and scary piece of paper for the readers.
Use small paragraphs to make it look interesting and keep the readers engaged with your content with 6 - 7 paragraphs.
8. Mention CTA:
It’s a great tip that no one mentions but this article has promised you to help you with all the easy and smart tricks that can help you increase readers for your blog posts and CTA can’t be out of this list. In a blog post, CTA stands for call-to-action. You must add a good call-to-action segment in your blog where you clearly ask the readers to leave a comment, share your blog post, follow you on social media, or purchase your product, make sure you clearly state what you’d like them to do.
If your content is outstanding and you have got stark products to sell, CTA will help you to drive more traffic and get feedback that will measure everything.
9. Use Images:
Be creative and use pictures that describe the theme of your blog. If readers have to follow a bunch of colored lines for some minutes, they will lose the focus. Keep things interesting with cool images to boost engagement. Sometimes the bright colors and comics get more attention than the headlines!